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BRAND

Quilmes

Beverages

Cervecería y Maltería Quilmes is one of the most important beverage companies in the region. It produces, distributes and markets beer, soft drinks, mineral waters, juices and isotonics, in partnership with leading international companies such as PepsiCo and Nestlé.

On the occasion of the summer in Argentina, they aimed to develop a music App that through Playlists especially curated by Universal Music Group, could transmit the joy of the arrival of the summer!

SOLUTION

What we did

There is a Playlist for every moment

We developed an incredible App focused on Playlists specially curated by Universal Music Group and when the users started to enjoy it everything became a party! We managed to transmit through music, the joy that reaches all Argentineans during the summer.

IMPACT

Media coverage

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